Dr. Sedigheh Moghavvemi is working as Senior Lecturer, Department of Operation and Management Information System, Faculty of Business and Accountancy. She completed her Master’s Degree, and PhD from AZAD ISLAMIC UNIVERSITY OF TEHRAN CENTRE (Pengurusan Awam) and UNIVERSITY OF MALAYA (UM) (Sistem Maklumat) respectively. Her expertise area is social media, Economics, Business and Management, Technology Management. She has several ISI and SCOPUS indexed publication in social media networking.
A publicat la Editura Lumen:
Zoha Rahman, Sedigheh Suberamanian, Kumaran Moghavvemi, The Impact of Social Media Engagement Metrics on Purchase Intention: A Study on Brand Fan Page Followers. În Camelia Ignătescu, Antonio Sandu, Tomiță Ciulei (editori), Rethinking Social Action. Core Values in Practice. RSACVP 2017 . Editura Lumen. (Domenii de interes: Arhitectură, Științe economice, Sociologie)
